I am an expert practitioner with more than 20 years of experience in business development.

Throughout my career, I've specialised in crafting and executing brand and product launch strategies, honing my skills as a strong negotiator, meticulous market researcher, and proficient project manager. My wide-ranging expertise in the marketing mix has allowed me to guide numerous businesses towards success while also serving as a professional coach in business development.

I've worked across diverse industries, including Consumer Electronics, Telecom, and Retail. My journey began as a brand manager at LG Electronics, where I spearheaded the localisation of marketing strategies and go-to-market planning. Subsequently, my roles as a top manager at HUAWEI and SAMSUNG Electronics saw me devising and implementing tailored marketing strategies for local markets. Later, as the owner and CEO of Marketing ART Agency, I delved into comprehensive market analysis, crafting client strategies, and executing successful go-to-market plans.

My theoretical grounding includes studies in International Business Management and Executive Mastering of Business Administration, providing a robust foundation for my practical experience.

Join me in my Udemy course, where I'll share valuable insights and strategies to help you excel in marketing and business development!